Branding · 2025
Brand identity & logo systems
Marks designed to work at every size, with the rules written down.
Project detail
The problem
A logo delivered as a single PNG with no guidance is a logo that will be stretched, recoloured and misused within a month.
What we built
Identity systems: primary and secondary marks, a defined palette, typography with rules, clear-space and minimum-size specifications, and every export format needed for print and screen.
The result
- A mark that survives being scaled down
- Written rules so consistency outlives the project
More work
Other things we have built.
Emperor’s Honey
A warm, story-led Yemeni honey storefront with variety filters, jar-size choices, saved favourites and a WhatsApp ordering handoff.
Rifah Chamber of Commerce and Industry
A chamber website connecting business services, state chapters, programmes, events and membership information.
Dubai Gold Real Estate
A property-led real estate website with featured developments, purchase and rental search controls, currency selection and a project simulator.